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Saturday, 2 July 2005, 10:06 AM
Adventures on Soft Drink Marketing!

Three observations from the supermarket:

  1. Once you add "Diet Cherry Vanilla" to something, you probably can't call it "Dr. Pepper" any more. Or, at least, there's no point in doing so. I think the favor molecules become super-saturated and precipitate out in an explosion or something.

  2. Given the current association in most folks' minds, I wonder if the ad execs who thought up the name of "Aruba Jam Sprite" are regretting having done so.

  3. What is Coke Zero? How is it different from Diet Coke? One certainly can't find out from the box. Bought a small bottle, so I'll let you know. I've love to have a decent no-cal Coke.

And, thank you ever-so-much to the Dr Pepper and Coca-Cola companies for providing hip, yet totally uninformative, Flash-based web pages for each of the above products. Nice use of the Internet, guys!

UPDATE: Tried out my Coke Zero 16 oz. bottle last night, over ice. I like, kindasorta. It definitely is far more palatable than regular Diet Coke. It has the "spicy" flavor of regular Coke, but is a bit less crisp (that might be because of the bottle; I find bottled drinks less fizzy/edgy than canned, for some reason). There is faint Aspartame finish, but much less than some diet drinks.

Think I'll give a 12-pack a try. Coke Zero might be a good replacement for the reformulated Pepsi One.

(Coming up next in the World of Soft Drinks: Doctor Pepper Minus One!)


Filed under :: Food & Drink
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Sunday, 3 July 2005, 1:03 AM
Quoth Avocet ...

I finally found Cherry Vanilla Dr. Pepper that wasn't Diet, so I tried a bottle. It tastes pretty much like regular DP.


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