So how much to airlines spend on their “food” snacks in Coach? Pennies. According to proud executives at US Airways:
Another [US Airways] employee wondered in October 2006: “Why can we not get better quality snack items for our coach customers? One customer recently compared the generic pretzel nubs we serve to the fish food you buy in a .25 gumball machine at any zoo or park.”
Actually, fish food would appear to be too costly. “We’ve worked with our purchasing team,” management explained, “to bring in many companies to compete on our main cabin tidbit item (pretzels). To date, no one has been able to match our current cost, about 3 cents per package.”
Woo-hoo! Three whole cents for those “tidbits”!
Folks — I’ll tell you what. I’ll pitch in an extra dollar for every flight if I can get something thirty times better than my “tidbits.” I think I speak for everyone in this.
(Granted, this is US Airways we’re talking here — but I suspect that the other airlines don’t spend too much more.)
(via J-Walk)